Why is the Lifetime License limited to 10-years?

We limit the lifetime one-time payment license to a 10-year duration because as the studio upgrades its gear which it often does, our acoustics team measures it again and brings you the most current sound of Alan’s studio as a free upgrade. Maintenance and upgrades are all included during the license duration of 10-years.

After 10-years, the plugin license will expire and will have to be purchased again. We want to make our products accessible to users by offering a long-term license (10-years) at a reasonable price without them worrying about paying for new features and upgrades every year or so.